clickzAT&T's Cute Kids Are Back for Mother's Day
Categories: news
Study: Major Brands Cling to Instagram
About 67 percent of Interbrand's Top 100 Brands use Instagram, according to a recent study by Simply Measured.
Categories: news
YouTube Launches Paid Channels, Subscription Fees Start at $0.99 Per Month
YouTube is launching a pilot program for a small group of partners that will offer paid channels on YouTube with subscription fees starting at $0.99 per month. Paid channels will become available to more qualifying partners in coming weeks.
Categories: news
Roadside Ads to Be Part of Integrated Campaigns
G5 Sponsorships is offering companies the opportunity to drive brand awareness on the nation's highways.
Categories: news
75% of Consumers Use Mobile for Personal Finances
A recent study from mobile ad network firm Mojiva has discovered that consumers are now more willing to use their mobile devices for financial services.
Categories: news
Smartphone-Empowered Shopping Is the New Norm
A new study about the impact of smartphone use on in-store shopping concludes that smartphones are transforming the shopping experience.
Categories: news
VIDEO: An Interview With Omnicom Digital and Critical Mass
ClickZ speaks to Jonathan Nelson, chief executive of Omnicom Digital, and Dianne Wilkins, chief executive of Canadian- based ad agency, Critical Mass.
Categories: news
Kayak Launches First Global Ad Campaign
With a large international presence and the recent launch into Canada, Kayak, the travel meta-search service, is launching its first global TV commercial.
Categories: news
YouTube Reveals Leaderboard of Top 10 Most Watched Ads in April
YouTube has released its leadership board listing the top 10 most watched video ads in April. Leading the way with over 44 million views in less than one month is Evian: Baby&Me / The New Evian Film.
Categories: news
Child Abuse Ad Uses Lenticular Tech to Deliver Hidden Message
Spanish foundation, Aid to Children and Adolescents at Risk (ANAR) has joined forces with the Grey Group Spain ad agency, to create an innovative campaign that delivers a hidden message to children suffering from abuse.
Categories: news
YouTube Adds Email Notifications for Greater Privacy
YouTube has announced new functionality, including an email notification system, alerting users when the video is done processing, and the ability to control when the video is published, keeping it private until it's deemed "ready" by the user.
Categories: news
How to Be a Successful Marketer Without Being a Jerk
An interview with entrepreneur and small business evangelist Peter Shankman on why the era of successful jerks in business and marketing is over.
Categories: news
Sharethrough Introduces Mobile Native Ad Platform
The company says that its new Sharethrough Mobile platform allows brands to promote sponsored content within the stream of a publisher's mobile site, automatically giving the ads the look and feel of each site they appear on.
Categories: news
KFC Solicits 'Ate the Bones' Reactions
Categories: news
Intel YouTube Contest Draws Record Conversion Rates
Intel launched a five-month series of time lapse photography and slow motion videography contests, supported by TrueView ads and Promoted Channels. The campaign resulted in the highest conversion rate from ad to response the team had ever seen.
Categories: news
BrightRoll Allies With comScore on Enhanced Video Viewability Metrics
BrightRoll will use comScore's validated Campaign Essentials (vCE) product suite to better show digital video campaign insights.
Categories: news
6 Billion Hours of Video Watched on YouTube Each Month
With 1 billion people visiting YouTube worldwide every month, virtually any audience that content creators or advertisers want to reach is on YouTube. But, according to Google, the audience that most marketers want to reach is called Generation C.
Categories: news
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