Reblogged from BestBuy Apps blog today:
Inspired by Ben Hedrington’s ConnectTweet, the concept was simple; Connect BlueShirts directly with customers via twitter. In less than two months, Enomaly developed a Python application on Google App Engine to syndicate tweets from Best Buy employees and rebroadcast them. Thereby allowing customers to ask questions via twitter (@twelpforce) and have the answer crowdsourced to a vast network of Best Buy employees who are participating in the service. Now the answer to “looking for a Helmet Cam I can use for snowboarding and road trips” is only a tweet away.bestbuyapps.com, Best Buy Apps, Jul 2009
Read the whole article.

Here's my coverage of 